12/5  Swisscom SMS usage: 14% less than last year

Category: Camera Phones    By editor at 13:03
Tages-Anzeiger asks:
Ist der Handy-Boom vorbei?
Die Swisscom leidet nicht nur unter dem Preiszerfall im Telefonie-Geschäft. Es wird auch weniger telefoniert. Um vier Minuten ist die Gesprächsdauer je Kunde im Vergleich zum Vorjahr zurück gegangen. Die Zahl der verschickten SMS schrumpfte sogar um 14 Prozent.
Is the Handy Boom over?
Swisscom Mobile customers were 4 minutes less on the phone than the year before. And they sent 14% less SMS. Maybe that's one of the reasons for Swisscom's SMS Group.
For sure the mobile boom is not over. But instead of milking the SMS cash cow till it's too much, wouldn't it be better to make the mobile internet more attractive?



12/5  Men chat and women text

Category: Mobile Life    By editor at 10:51
A British survey on text usage from Reuters.
British men are almost twice as likely to use their mobile phones for talking compared with women, who prefer to text, according to research on Wednesday.

"The fact that women are more likely to be texters could suggest that women now see mobile phones as extremely social tools," said Ellen Shiels, senior market analyst at Mintel.

"They can stay in touch with each other and make arrangements to meet without getting drawn into a long conversation."
Via Emily