28/6 MMS ignores the nature of sharing
| Category: Camera Phones By editor at 20:54 |
MMS is a one-to-one push model that ignores the nature of sharing. We're focusing much more on the ability to share in a real-time space with people that you know. You have a camera that's with you every waking hour of the day and is always connected to the Internet. The idea is that if you enable people's natural inclination to share what they're doing with their friends, then you've got something that unlocks usage characteristics that are interesting from a sociological standpoint but also very interesting from a business standpoint.Via Interactive Media Divison



