01/10  Mobile Monday Barcelona - Next Generation Mobile Marketing

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Mobile Monday Barcelona
After a long summer break, the MobileMonday Global Summit and the Mercè festivities, MobileMonday Barcelona is back for a new and exciting season of 1st Monday of the month regulars on mobile innovation. Starting this Monday, October 1st on “Next Generation Mobile Marketing” (2D-Barcodes / Image Recognition).

For our first event of the new 2007-2008 season, we brought together an explosive cocktail of some of the hottest start-ups in Europe on the Next Generation Mobile Marketing topic, including Dennis Hettema from Shotcode (Sweden), Roger Fischer from Kaywa (ppt) (Switzerland) and our own Ignacio Mondine from Daem Interactive (Spain). The topic will be introduced and moderated by Raimo van der Klein coming over from Amsterdam, the Netherlands.

Raimo will share with us his view on the way information (content) is provisioned to the mobile phone and the change from Push Marketing to Pull Marketing (Marketing as a service). A perfect start for a new season it looks to us. If you feel the same, please subscribe and confirm your event participation, seats are limited as always, don’t wait last minute to confirm!

  • 19h00 Registration and Pre-Networking
  • 19h30 Next Generation Mobile Marketing speaker sessions & discussion
  • 21h00 Cocktail and Networking Party
  • 22h00 End

Venue: Auditorium University of Pompeu Fabra - França Building (Edifici França), Passeig de Circumval·lació, 8 - Barcelona 08003

Thanks Jérôme and Rudy.