18/11 Mobile Marketing has a conversational tone
| Category: Mobile Marketing By editor at 18:49 |
Using Cell Phones to Promote Customer Loyalty
Via Heike
See also:
Mobile Marketing Uncovered: Upwardly mobile by Brand Republic
"The mobile phone is the most intimate communication device the consumer has, and marketing through it has a conversational tone," says Ashley Heather, co-founder of MoMeMo in New York.
Via Heike
See also:
Mobile Marketing Uncovered: Upwardly mobile by Brand Republic
