25/10 If you are not on mobile, you won't be relevant soon
| Category: Mobile Market By editor at 21:57 |
 Image: nikkeibp.co.jp |
Still under positive shock from yesterday's Informa figures*, Toni Ahonen writes a long article relating the mobile revolution from it's infancy with SMS to end by presenting 3G's killer app: mobile communities.We write very clearly in defining the consumer of tomorrow - Generation-C (for Community Generation) - that it is an inherently multitasking generation, it will always be multiplatform (and multimedia, while I am at it). Gen-C is digitally astute, much more than you and me. And they optimize. |
Treat data included in market research press releases with extreme skepticism, even if at first sight it appears to confirm your beliefs or hopes.***
And here a bit of selfpromo:
For those interested in Switzerland to know more about the SMS revolution, SMI, MNC, Kaywa will present and discuss the SMS phenomena in the new Keitai Marketing series, starting November 24 - exactly in a month.
