26/11 Mobile Internet Figures UK - a quarter of britons surf the mobile internet
|Category: Mobile Market By editor at 20:19|
The total number of users recorded in July was 13 million, which had increased to 14 million by September.See the monthly WAP figures graphic.
According to research from Nielsen/NetRatings, a WAP-enabled mobile phone is the second most popular digital device owned by Britons, after the PC, with 57% of the survey owning a phone that could access the internet. (source: BBC.co.uk)
We are probably now at 15 million, which is roughly a quarter of the entire population (see Wikipedia). That's not bad for a nascent industry (mobile internet).
Compare with iSuppli's Mobile-Phone Premium Content Market to Reach $40 billion by 2010