24/4 eMarketer: Barcode Readers Embraced by Japanese Consumers

Category: QR Code, Data Matrix... By editor at 02:50

Nothing new here for us, but it makes sense to be told again. What works in Japan can work in the rest of the world. But handset manufacturers, operators, content, marketing, advertising companies and enablers have to work together to get there and to make it a worthwhile experience for the consumer.
The more fragmented the barcode space is, the more difficult it will be.

Shoppers Fuel Japanese Mobile Ads

Product research accounts for much of the industry's activity. A Ministry of Internal Affairs and Communications report titled "Information and Communications in Japan 2006" found Japanese consumers check an average of four retailers each time they research a product.

That focus on product research has led to new forms of cooperation between traditional and mobile media. Japan has become a leader in developing quick response (QR) code technology for inputting product or service information into the phone.

[...] Barcode readers in mobile phones are becoming one of the most prevalent new applications embraced by consumers. An NPD Group report titled "Japan Consumer Wireless Study" found that that barcode readers had eclipsed location-based services and radio applications as the mobile features most commonly used by consumers in Japan.

Emerging Mobile Phone Features that Are Currently Used by Consumers in Japan, 2006 (% of respondents)

Comments

Mrs Ai Zhang - zunhuelectronicltds [at] hotmail.com
2007-05-18 00:04:13

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NOTE: All games comes with 5 Extra games, We also have Mobile Phones, Laptops, Plasma / LCD Tv's and Digital Camera, do contact us for price and more information.

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Thanks
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Address:SHUN YI JIA YUAN NUMBER 6
BEIJING,CHINA
zunhuelectronicltds@hotmail.com

Mrs Ai - zunhuelectronicltds [at] hotmail.com
2007-10-09 01:57:54

we accept payment Via Paypal account,and Moneygram

We supply all kinds of Electronic and Computers. Such as Mobile Phones, Games, Laptops, Plasma / LCD Tv's, Digital Camera and other related electronics.
Price of games & Mobile phones we have instock and listed below.

Mobile phones

Nokia n95 new in the market....$300usd
Nokia n93i new in the market...$290usd
Nokia n93..............$220usd
Nokia n92..............$200usd
Nokia N90..............$170usd
Nokia N91..............$180usd
Nokia 8800.............$200usd
Nokia n80..............$170usd

PALM TREO 680 PDA PHONES--300USD
PALM TREO 750V----------350USD
PALM TREO 650----------150USD
MOTOROLA PRODUCT
MDA4...................$130usd
Mitac MIO 8930.........$280usd
MOTOROLA Maxx..........$220usd
MOTOROLA v3xx..........$200usd
MOTOROLA Q.............$180usd
MOTOROLA V3X ..........$120usd
MOTOROLA RAZR V3.......$110usd

I-MATE PDA2k ............. $140
I-MATE SP3i .............. $110
I-MATE SP3 ............... $110
I-MATE Pocket PC ......... $120
I-MATE Smartphone2 ....... $100
I-MATE Smartphone ........ $100
NEXTEL PRODUCT
Nextel i930............$130usd
Nextel i870............$120usd
Nextel i860............$110usd

GAMES

Sony Playstation Portable (Value Pack) ... $ 80 usd
Sony Playstation Portable (Giga Pack) .... $ 95 usd
Sony Playstation 1 Console ............... $ 65 usd
Sony Playstation 2 Console ............... $ 115 usd
Sony Playstation 3 Console System 20GB ... $ 180 usd
Sony Playstation 3 Console System 60GB ... $ 210 usd

Nintendo Wii Game Console ................ $ 140 usd

Microsoft Xbox 360 Platinum System ....... $ 195 usd
Microsoft Xbox 360 Core System ........... $ 200 usd

NOTE: All games comes with 5 Extra games, We also have Mobile Phones, Laptops, Plasma / LCD Tv's and Digital Camera, do contact us for price and more information.

We offer high quality with low price. If you are interested, please do not hesitate to contact zunhuelectronicltds@hotmail.com for more information, and at the same time we hope to set up a long - term business relationship with your esteemed company in the very near future.

Thanks
Hernan Rich
Address:SHUN YI JIA YUAN NUMBER 6
BEIJING,CHINA
zunhuelectronicltds@hotmail.com

seab - gagessales [at] gmail.com
2008-01-20 05:00:36

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